The sums grew to what they did due to punitive damages. They are designed to “punish “ the party, found to be liable, with the specific purpose to provide incentive for them not to continue those act going forward. In the case of Alex Jones and Donald Trump, both of them continued the acts for which they were found liable, wild the juries were deliberating damages. and this is allowed to be presented to the jury. So if I’m on the jury and I’m supposed to decide how much it’s going to take to make this guy stop doing this, all the while he still out there doing it while I’m deciding, you can see where that number can get pretty high. And all honesty, if you want to blame someone for the number in the damages, and these two cases, you only have Alex Jones and Donald Trump to blame themselves.